A county councillor has called on Kenilworth residents to support local pubs and businesses during the World Cup.

Cllr Martin Watson said hospitality businesses had benefitted hugely from the Commonwealth Games, especially at the festival sites in Warwick and Leamington Spa.

And with the World Cup now well underway Cllr Watson is hoping the tournament will bring people into town centres as they watch the games in pubs and clubs.

"The European Championships in 2021 saw fabulous scenes of celebration around Warwickshire, however restrictions caused by the pandemic meant that fans were unable to come into their town centres and enjoy the communal atmosphere that accompanies such sporting events," the portfolio holder for economy and place said.

"This World Cup is a fantastic opportunity for residents to show support for their local businesses by heading into towns to watch the games and enjoy the hospitality on offer."

Warwickshire County Council's support for local businesses during the pandemic was awarded at the recent Federation of Small Business awards, with two prizes scooped for 'Programme of Business Support' and 'All Round Small Business Friendly'.

"The council recognises the value of businesses in town centres in shaping a place where people want to work, live, visit – which is why we put so much resource into stimulating growth in those areas in the last couple of years," Cllr Watson added.

"Obviously the World Cup will present another opportunity for these businesses to get people through the doors and stimulate the local economy, which can only benefit the local place.

"We wish local businesses the best of luck and, of course, we wish the national team good luck as well!"