Multiple objections have been made to fresh plans to build a 5G mast next to a new Kenilworth housing estate.
Cornerstone Telecommunications Infrastructure Ltd has already seen a previous application for the pole refused by Warwick District Council (WDC) as it looks to relocate its existing structure at Kenilworth Wardens on Glasshouse Lane.
The company is now looking for permission for the 20-metre high monopole on a verge along Leamington Road near to Charles Church's new Kenilworth Gate estate.
But the plans have already been met by several complaints.
Objecting, Tim Lee wrote: "The approach to Kenilworth from Leamington has already been blighted by the construction of hundreds of houses.
"From the description given, this mast is going to be another eyesore. It is unlikely to be of any benefit to the residents of Kenilworth.
"Please use some common sense."
Kris Cietak added: "It is disappointing but not surprising that this application has returned albeit with one or two minor cosmetic changes.
"It will once again blight the entrance to Kenilworth as well as be detrimental to the amenities enjoyed by the surrounding residential properties."
And Paul Maurice added: "The positioning appears to be completely inappropriate being unattractive and detrimental to the amenity of the area.
"Given that nearby is being developed why would you diminish the area for all the new houses being built?
"There will be a small business/industrial estate close by and it should be possible to site this mast within the new industrial area close up to the A46 perhaps 500 to 1,000 metres north beside the A46 with little visual impact on the area."
When Cornerstone's previous application for the mast on Leamington Road was refused WDC planners said alternative sites had not been fully considered.
But the company's latest plans said it is vital a new site is found, and said this spot on the edge of town was the best place.
"Cornerstone is limited in siting options as there is a requirement to provide equivalent replacement coverage and capacity for this area of Kenilworth," the latest application explained.
"The replacement of an existing site means that the operator has to be located as close as possible to the existing installation in order to fit in with the surrounding network and to maintain the provision of equivalent coverage and capacity and provide new services to the surrounding local area."
Plans also claimed the new design is "more visually sensitive and much easier to assimilate into a street scene" than previous styles.
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